Violet Crumble is an Australian chocolate bar that is manufactured in Sydney, Australia by Nestlé. The slogan for the chocolate bar is "It's the way it shatters that matters". The chocolate bar is a crumbly honeycomb-like substance coated in chocolate, made from ingredients like sodium bicarbonate (baking soda), gelatin, glucose syrup and emulsifiers. Violet Crumble is also common in Hawaii but it can also be found in other places.
History
Hoadley's Chocolates made the first Violet Crumble bar in Melbourne in 1923.
In 1988 Nestlé acquired Rowntree who had themselves acquired Hoadley in 1970.